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Renowned Nigerian audio engineer and media entrepreneur Olayinka Adebayo, popularly known as Dr. Crack, continues to earn national and international recognition for his exceptional expertise in live sound engineering, broadcast audio, film sound, and technical production management.
With more than two decades of hands-on professional experience, Dr. Crack has risen to become one of Nigeria’s most in-demand audio specialists. His portfolio spans major concerts, high-level corporate functions, political campaigns, international ministry events, hybrid broadcasts, and film post-production.
He has led audio operations for some of the most respected institutions, including KPMG Nigeria, Olam Agri, XBEM, and Mountain of Fire and Miracles Ministries (MFM) Australia. His strengths extend across arena-scale FOH engineering, large-format PA system design, technical direction for complex hybrid events, and full-spectrum production management.
Dr. Crack’s influence reaches beyond Nigeria to Ghana and Australia, where he has facilitated practical training, offered technical consulting for international productions, and supported capacity-building programs. His global visibility recently surged following a feature on the official MIDAS Consoles Instagram page, an educational partnership with SEER Africa, and a sponsorship deal from Sound Bullet Manufacturing Company for the 2025 Beyond Skill Worship Hangout.
In the entertainment scene, he holds significant broadcast and music production credits, including serving as Additional Music Producer for Gulder Ultimate Search, one of Nigeria’s most enduring reality TV franchises. He also engineered Alasẹyọrí Mi by Adeyinka Alaseyori in 2012—one of the standout projects from his early studio career.
His film résumé includes post-production sound engineering, dialogue restoration, and final cinematic mixes for projects such as Give Me a Spouse, Shattered (Fame Studios), and Just Delude.
A passionate advocate for skill development, Dr. Crack is the founder of the Beyond Skill Workshop & Worship Hangout, a rapidly expanding technical training platform that now attracts more than 120 participants per edition. He also manages a vibrant online learning ecosystem where he shares tutorials, gear analyses, and engineering insights to empower emerging sound professionals.
Verified on YouTube and Meta, and featured on the Google Knowledge Panel, Dr. Crack continues to strengthen his reputation as a trusted audio engineer, educator, and creative technologist.
Through his company PlayPlug Media Ltd, he delivers cutting-edge event production services, broadcast audio systems, creative content development, and technical consulting to clients across various industries.
Industry experts note that his consistency, technical mastery, and wide-ranging impact position him among the most influential figures shaping modern audio engineering in Nigeria.
