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Home » 2Baba’s Status As ‘King Of Afrobeats’ Remains Unmatched Despite Relationship Controversy – Management
ENTERTAINMENT

2Baba’s Status As ‘King Of Afrobeats’ Remains Unmatched Despite Relationship Controversy – Management

naijabrainBy naijabrainSeptember 8, 20252 Mins Read
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The management of Nigerian legendary singer, Innocent Idibia, popularly known as 2Baba, has dismissed claims that his relationship and marriage controversies on social media are affecting his legacy.

Naijabrain reports that 2Baba has sparked online discussions following his divorce from Annie Idibia and new marriage to Edo State lawmaker, Natasha Osawuru. Despite the buzz, Chioma Ebubedike-Igbokwe, Head of Legal and Communication at ‘A Guy Entertainment’, emphasized that these distractions do not diminish 2Baba’s legacy.

2Baba’s management stated that afrobeats’ current global dominance rests on the foundation built by pioneers like Idiba.

Ebubedike-Igbokwe emphasised that the management is actively creating platforms where 2Baba’s voice remains indispensable rather than competing with the new wave of artistes.

She said, “The truth is, controversy sells faster than music in today’s digital climate. But 2Baba’s legacy is untouchable. He is widely regarded as the greatest of all time in African music, and Billboard’s recognition of ‘African Queen’ as the number one afrobeats song of all time only underlines that fact. His catalogue and cultural impact speak louder than temporary noise. Every single song is timeless; this fact remains untouchable.

“Rather than compete with younger acts, our strategy is to showcase his unmatched depth, storytelling, and stagecraft. There’s a place for both the new wave and the legends, and we’re actively creating platforms where 2Baba’s voice remains indispensable. He creates conscious and meaningful music, and very few of the new generation can match his style. His status as the undisputed king of afrobeats remains unmatched. Just like legends such as Fela and Christy Essien-Igbokwe, his music is timeless. The younger ones should continually look up to him for inspiration.” 

When questioned on 2Baba’s silence, she explained that it was intentional, adding that the singer will speak at the right time.

He said, “It doesn’t bother us, it challenges us. Social media thrives on drama, but history thrives on substance. 2Baba is already etched in history as the emotional voice of a generation. With new projects and tours in the pipeline, his cultural weight is undeniable. Silence is sometimes the best form of respect — for truth, for family, and for fans. 2Baba has chosen grace over noise. However, yes, there are plans for a formal sit-down where he addresses key matters on his own terms. When the time is right, he will speak, and as always, it will come from a place of honesty and humility.”

2Baba Afrobeats Entertainment King Management Relationship
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